Contents

INTRODUCTION

1. The Wire Walker

2. What's a Risk? Who's a Risk Taker?

3. Risk Hunger

LEVEL I RISK TAKING

4. Stirring the Pot

5. The Skydiver

6. Wuffo?

7. Mainlining Danger

LEVEL II RISK TAKING

8. The Underlying Risk

9. The Entrepreneur

10. On Your Own

11. Ultimate Risk

12. The Family Man

IN CONCLUSION ...

13. The American Way of Risk

14. Genuine Risk

Notes